Design concepts / Healthcare / Meerut
A diagnostics clinic website that gets patients calling.
Three homepage designs for Vardaan Healthcare & Diagnostics in Meerut, a clinic offering diagnostic tests and home sample collection.
Case Study Overview
Three patient-centric healthcare homepage designs created for a Meerut diagnostics clinic. Engineered to convert stressed mobile visitors into immediate phone bookings through prominent click-to-call reception triggers and home sample collection workflows.
- For
- Vardaan Healthcare & Diagnostics
- Industry
- Healthcare, diagnostics
- Location
- Meerut, Uttar Pradesh, India
- Deliverable
- Three homepage designs (free samples)
- Focus
- Calls to reception, home sample collection, directions
The brief
For a diagnostics clinic, the website has one job: get a patient to call reception or book a home sample collection. Most visitors are on a phone, often worried, and want the number, the tests and the address without hunting for them.
Three directions
Clinical Calm puts reception details up front in a quiet, clinical layout. Night Lab uses a 3D DNA helix and sample tubes for a more modern, tech-forward feel. Editorial Light takes a magazine layout with lab photography.
What every version shares
A call-reception button and a directions link in the first screen, home sample collection explained in plain words, and a layout built for phones first.
Engineering specifications
Architecture & outcomes.
| Design Direction | Key Visual Element | Patient Conversion Trigger |
|---|---|---|
| Clinical Calm | Minimal, calm medical palette with clear test categories | Immediate phone call button above the fold |
| Night Lab | Interactive 3D DNA helix and modern diagnostic test tubes | One-tap WhatsApp home sample booking |
| Editorial Light | Clean laboratory photography and editorial layout | Prominent clinic address and Google Maps directions link |
Gallery
Live previews
Open the designs.
Parent service
How we build this.
This project was engineered under our website development service. Learn more about our process, technology stack, and how to get started with a free sample homepage.
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